Million Dollar Marketing Idea #1


I make my living in the not-so-exciting and glamorous word of accounting.  However, some days I long for the exciting and exotic world of marketing where all the hip and cool people go to work.  From time to time I also have a great idea for marketing; however since I am a dull accountant, I never get to implement these great ideas.  Since I cannot use them, I will throw one of these out from time to time and when you take this idea, implement it and make your millions, you can write me a thank you note.

Have you ever thought about how baby’s and children’s clothes are sized?  They start at newborn and then go by months: 3 months, 6 months, 9 months, 12 months, 18 months, and 24 months. After 24 months they move to years with a T for toddler for a few years and then just the number 2T, 3T, 4T, 5, and 6.

So here is my idea:  let’s use the baby and children sizing scheme for adults.

Think about it. If you are a ten-year old kid of average size you would wear a size 120, at 15 you would wear a size 180, at 20 you would wear a size 240 and at age 25, a size 300. Then things, hopefully start to level off and slow down and from there on out you can wear clothes for a younger age.  Imagine how you would feel if at the age of 50 you could wear what you wore at age 30.  “I’m in great shape for my age, I am wearing a size 360 instead of a size 600!”

Joe:  “Hey Bob you look like you lost a little weight.”  Bob: “You know I have, I am down from a size 420 to a size 396!”

You turn on a dieting commercial and the lady proudly proclaims, “I just took ten years off my waist!”

It could also work the other way, “I’m not overweight, I am just a little old for my size.”

I think this could really catch on and help us all feel a little better about ourselves.  Just remember to send me a note when you make the big bucks.


3 thoughts on “Million Dollar Marketing Idea #1

  1. J.L.

    Leonard: Did you notice that your marketing idea still involves numbers and a new way of using a form of accounting to determine sizes?

    I won’t agree or disagree with your claim of being a dull accountant; that is for you to determine.

    However, if you are truly a dull accountant, all I can say is “Go figure.”



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